Digital marketing, simplified
Posting ‘when you can’ is costing you.
A good online presence can:
Tell your brand story to newbies
Show off your expertise
Sell your products offline
You don’t have to be online 24/7 to build real connections with your customers.
But your audience has a hard time remembering you.
When built with strategy and systems, your online presence can be easy to manage.
No trend-chasing or scrambling required.
I get it… you’ve got a small team who is tight on time.
These digital marketing services are designed for small teams high in passion, but low in capacity or expertise. Whether you want strategic direction, done-for-you execution, or an expert to supervise, there’s an option that fits your goals.
our service menu
Social Media Strategy
Learn from my mistakes: Put strategy first.
Strategy is commonly referred to as “the way in” or “the way to win.” This service uses audience research, market analysis, and positioning to outline the channel prioritization, content strategy, and your brand’s social media voice and tone.
Pricing ranges from $1,500+.
Includes
Social channel prioritization strategy
Social media content strategy
Brand and product positioning
Voice & tone guideline
Ideal Customer Persona Research
Social Audience Report
Required for the Monthly Content Calendar service.
Content Calendars
The foundation of every social media presence: the content calendar.
Content calendars are the activation plan for how a brand shows up on social media. This service uses client-provided assets and years of social media expertise to develop content that audiences are not only drawn to but engage with.
Pricing ranges from $750-$2,500+/month depending on post frequency, channel selection, audience complexity, brand size, among other factors
3-month commitment
One-time onboarding & strategy session required (see Social Media Strategy for pricing)
Paid Social (Ads)
People don’t mind good ads, that’s why we have the Superbowl.
Social ads are when we pay to get in front of new audiences. This service uses a marketing budget to launch brands to new audiences. We can target new audiences, learn what existing audiences respond the most to, and encourage people to take specific actions. Ads work across both small and large business with ad budgets of all sizes.
Starts at $750/campaign for Facebook or Instagram
Includes $500 agency fee + $250 ad spend (min) for a 2-week duration
Ad copy development
Starts at $2,500/campaign for LinkedIn
Includes $1,000 agency fee + $1,500 ad spend (min) for a 2-week duration
Client provides creative assets (creative development available for additional fee)
Website Services
Add Ons
Influencer Discovery
Influencer Outreach
Influencer Campaign Management
DM Automation Setup
Brand/Rebrand Launch
Paid Social (Ads) Creative Development
More coming soon. Inquire for details.
If your website needs a tour guide, you’re due for a rebuild.
A website is often called "your digital storefront" or "the hardest working member of your team."
This service uses SEO research, audience clarity, and a no-bloat build philosophy to give you a site that works for your visitors and for search engines (include AI search), not just one that looks nice.
Pricing starts at $3,000+
Includes
4 pages
SEO audit and keyword research
Squarespace website build
Site structure and page mapping for your target audience
Ask about
Website migration (ex. Wordpress to Squarespace)
Host migration (ex. Namecheap to Hostinger)
Light redesign
Best paired with the Strategy service for messaging and positioning going in
get started
How to become a Hot Olive client:
submit an inquiry
Tell us what’s going on and where you want to go. This helps us understand how we can best support you.
1
talk it out
After reviewing your intake, we’ll send you a link to book time with us so we can chat through nuances.
2
finalize your service
With clarity on your goals, we’ll narrow down the right service and outline next steps together.
3
how to order
How we work together:
Build your business with a marketing partner. Our retainers are the best choice for long-term success.
retainer
Done-for-you marketing support built with strategy, capacity, and impact in mind.
project
Don’t see what you need? You might be a fit for our hourly rate packages.
Inquire for more info.
We know the tools
our process
What to expect after becoming a Hot Olive client:
onboarding
We get to know each other. You share brand assets, we share our clients-only links.
1
strategy
We go heads-down thinking mode on what you have, where you need to be, and the most effective way to get you there.
2
execution
Next for the meat and potatoes. The main work we build on together.
3
Frequently Asked Questions
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If you're not sure, you're in the right place. Most of our clients start with a Discovery Call so we can talk through what you already have, what you're hoping to do, and what kind of support will actually move the needle (without draining your team or your time).
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Yes. Structured offers help you know exactly what you're getting, but we believe in flexibility.
If you're working across multiple brands, launching something new, or need a blend of services, we'll create a scope that fits.
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Absolutely. Many of our clients start with a project—like a repurposing package or strategy session—and continue into ongoing support once we’ve built trust and momentum. You're welcome to start small and grow from there.
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Our start dates depend on availability, but we’ll always be transparent about timelines. If you’re working on a specific launch or campaign, let us know—we’ll do our best to align your project with your schedule.
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All the time. We love partnering with marketing leads, brand managers, or comms directors who need extra hands or expert backup. Whether you’re solo or on a team of five, we’ll slide in where it makes sense.